China Toy Expo

More than 48,300 trade visitors from 89 countries and regions (2008:30,384) – a rise by 59% over last fair gathered in Shanghai from October 14 to 16, 2009, for the China Toy Expo, the top industry event for toys, hobby & baby articles in mainland China. The eighth year fair impressively achieved its goal – Your Link to China and hit new records. China Toy Expo 2009 took up 36,000 square meters with increase rate of 50 percent, organized 1,712 booths (2008:1,196) with an increase of 43%.

Under the pressure of financial crisis, CTE still indicates powerful appeal to toy industry. 3,520 international visitors participated in CTE 2009 especially, appreciably more toy traders and buyers came from German, Hong Kong, Japan, Korea, Russia and USA. Meanwhile, all the key Chinese domestic visitors were in Shanghai emphasizing the fair’s importance as an attractive event for the industry. 44,791 visitors were present from nearly 200 cities of China, rising by 57 percent over last year (2008:28,452).

Majority of Chinese exhibitors were actually present factories and many of them were only shown at the China Toy Expo, making the fair an ideal platform for buyers to source unique products.

As an effective platform, China Toy Expo provided many unique opportunties both for international buyers and manufacturers to fulfill their requests. The visitors who acknowledged to visit again was of 81.5 per cent (2008:79.2 percent) of all visitors. Of the exhibitors, 78.6 per cent (2008:77.3 percent) have already announced their intention to exhibit again in 2010.

The 9th China Toy Expo will take place from 12–14 October, 2010 at Shanghai New International Expo Center. Further information is available on www.china-toy-expo.com.